Witte Reiger supports enterprising families in setting up governance in a professional and pragmatic way so that it not only looks good on paper, but also works in everyday practice and contributes to a future-proof relationship between family and business.
To support this, a new governance website was needed with the right look and feel. Together with Daphne Stapel and Anniek van den Berge, a design was created that perfectly reflects what Witte Reiger stands for. Not just visually, but also in terms of language and tone. A lot of thought went into the color palette, and by incorporating stylistic elements of a heron (like its wings and feathers, which appear throughout), the site truly embodies a unique identity.
About the white heron:
The white heron (witte reiger) observes. It is present, but at a respectful distance. It has patience, focus, and a keen sense of timing. It also symbolizes personal growth and renewal: embracing change while honoring the past.
We brought these qualities into the website through thoughtful page structure and a matching visual identity.
Project
Governance website
Client
Witte Reiger
What we created
New website
Responsive design
Distinctive visual identity
Text & Positioning
Daphne Stapel
What the client said
Go to website“I'm very enthusiastic about the collaboration with Tes. Tes just takes care of it for you: quickly, efficiently, and easily. And in doing so, he really takes the load off your shoulders. Especially if you don’t know anything about building websites (like me), that’s incredibly helpful. Also because he doesn’t waste words and communication is super easy!”
Suzanne van NieuwenhuijzenOwner Witte Reiger
Want a new responsive website too?
From design to copy, we work with you to create a beautiful website tailored to your needs. We thoughtfully incorporate elements of your brand identity into the site and make sure it’s fully responsive so it looks great on all kinds of devices, from phones and tablets to laptops and desktops.





